Branding and Print Design
Branding and Print Design
Branding and Print Design
Toppling Goliath
Rebrand
Toppling Goliath
Rebrand
Toppling
Goliath
Rebrand
Decorah, Iowa has a very special place in my heart as its where my alma mater (Luther College) is located. There are a handful of things that are keeping it on the map besides the fine education and Dave Matthews CDs, not the least of which is Toppling Goliath Brewing (TGB). TGB is growing rapidly in the brewing industry and gaining more and more respect among their peers. Its my humble opinion that their brand identity was trailing behind their tasty product in crisp, identifiable, clever execution and I took it upon myself to pitch them my idea for a rebrand.
Decorah, Iowa has a very special place in my heart as its where my alma mater (Luther College) is located. There are a handful of things that are keeping it on the map besides the fine education and Dave Matthews CDs, not the least of which is Toppling Goliath Brewing (TGB). TGB is growing rapidly in the brewing industry and gaining more and more respect among their peers. Its my humble opinion that their brand identity was trailing behind their tasty product in crisp, identifiable, clever execution and I took it upon myself to pitch them my idea for a rebrand.
Client Name
Toppling Goliath
Headquarters
Decorah, IA
Industry
Beverage
Company Size
Medium






The original mark was quite dated and did not work well with all their beer can artwork.
The original mark was quite dated and did not work well with all their beer can artwork.
The original mark was quite dated and did not work well with all their beer can artwork.
Their beer is nearly unrivaled, but the branding is all over the map. The goal was to give them a chance to make just as big of an impact with their branding.






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Some images used have been licensed through Adobe Stock, Unsplash, Mockup World, Freepik, Mr. Mockup, MockupTree, and Creative Market.
Get in Touch
Drop me a note and tell me how you envision us working together!
bracktacular@gmail.com
Send it over
Some images used have been licensed through Adobe Stock, Unsplash, Mockup World, Freepik, Mr. Mockup, MockupTree, and Creative Market.
Get in Touch
Drop me a note and tell me how you envision us working together!
bracktacular@gmail.com
Some images used have been licensed through Adobe Stock, Unsplash, Mockup World, Freepik, Mr. Mockup, MockupTree, and Creative Market.
Send it over
Get in Touch
Drop me a note and tell me how you envision us working together!
bracktacular@gmail.com